the Live Earth event will involve 24 hours of music across 7 continents and be a global music event that will rival some of the famous ones of the past. It is expected to bring together an audience of more than 2 billion people and the purpose of the event will be to deliver a call to action and to encourage people to find the solutions to the problem of global warming.
Live Earth's partners in this effort include The Climate Group, Stop Climate Chaos and The Alliance for Climate Protection, smart car and Stonyfield Farm
MSN is acting as the exclusive online media partner for the event and the concerts are to be streamed live on 7/7/07 at LiveEarth.MSN.com. The concerts will also be broadcast by the BBC in the UK and another 120 networks.
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